BandPage Partners With XBox Music, VEVO To Extend Artists Reach To Millions

BandPage Partners With XBox Music, VEVO To Extend Artists Reach To Millions

Thanks to two important new partnerships, BandPage is taking the content posted to its app by 500,00 musicians and spreading it to millions of potential fans on Microsoft’s XBox Music and VEVO. These partnerships, and those that are likely to follow, are a boost to artists who previously had no way to control their image or content on these highly trafficked sites.
At launch XBox Music will just import artist photos and profiles from BandPage. VEVO will also add tour dates. But expect both the range of content and the services linked to to expand. BandPage has also integrated with Pandora, WordPress, Twitter and Facebook.
“This is the vision that I’ve had since we started BandPage,” founder and CEO J. Sider told Hypebot just before the launch. “It began with us helping artists reach the large pool of fans on Facebook; and then we added widgets to take content to web sites and blogs, Now, we’re extending that content to tens of millions of music fans on XBox Music and VEVO.”
For the many companies creating direct to fan and other artist services, partnerships with sites popular with fans are increasingly the best way to increase their reach. Last year, Topspin and Viacom launched a similar service, GoDirect, which allows artists to take more control of the image on MTV.com, VH1.com, CMT.com and related sites. Thus far, the Topspin created service has not spread beyond Viacom sites.
“Over the last couple of years these music and entertainment platforms have grown to hundreds of millions of fans and will create a new era of targeted marketing and engagement for the music industry,” says Sider.
Related articles

BandPage Launches ‘Connect’ To Integrate Artist Profiles Across Social & Music Platforms

BandPage Expands With Fan Experiences Platform

BandPage Expands To Become Hub For Musician Content On The Web

BandPage Adds Deeper Partner Integrations & New Usage Stats

BandPage Extends Profiles, Concert Dates To Pandora, Facebook, Twitter & Soundcloud

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s